Brand Mercenaries Creed: We are committed to helping leaders develop Generation Y employees and build brands that reach Generation Y consumers. Through any ethical means necessary, our clients develop authentic relationships with this new generation.
As you can see from this cartoon in the January 22, 2008 edition of the Quebec City newspaper, Le Soleil, Generation Y’s influence on culture (especially fashion) is being felt around the world…well, at least as far as Canada.
