<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	>

<channel>
	<title>Brand Mercenaries :: Kevin Kearns Gen Y Blog - Rants on Reaching Millennials</title>
	<atom:link href="http://www.brandmercenaries.com/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.brandmercenaries.com</link>
	<description>Rants on reaching Generation Y employees &#38; consumers - Helping leaders connect with their young staff... marketing products to youth culture.</description>
	<pubDate>Mon, 30 Jun 2008 13:44:54 +0000</pubDate>
	<generator>http://wordpress.org/?v=2.6</generator>
	<language>en</language>
			<item>
		<title>It&#8217;s a Cell World After All!</title>
		<link>http://www.brandmercenaries.com/2008/06/its-a-cell-world-after-all/</link>
		<comments>http://www.brandmercenaries.com/2008/06/its-a-cell-world-after-all/#comments</comments>
		<pubDate>Thu, 05 Jun 2008 16:39:01 +0000</pubDate>
		<dc:creator>kevin</dc:creator>
		
		<category><![CDATA[Blog Posts]]></category>

		<category><![CDATA[News]]></category>

		<category><![CDATA[Cell phone marketing]]></category>

		<category><![CDATA[mobile phone marketing]]></category>

		<guid isPermaLink="false">http://www.brandmercenaries.com/?p=66</guid>
		<description><![CDATA[As a Gen Xer, I can remember the days of the rotary phone and how cool it was when my parents brought home our first touchtone telephone…and when the cordless version arrived, forget about it!]]></description>
		<wfw:commentRss>http://www.brandmercenaries.com/2008/06/its-a-cell-world-after-all/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Website Y-Ready?</title>
		<link>http://www.brandmercenaries.com/2008/05/is-your-website-y-ready/</link>
		<comments>http://www.brandmercenaries.com/2008/05/is-your-website-y-ready/#comments</comments>
		<pubDate>Thu, 29 May 2008 23:52:22 +0000</pubDate>
		<dc:creator>kevin</dc:creator>
		
		<category><![CDATA[Blog Posts]]></category>

		<category><![CDATA[News]]></category>

		<category><![CDATA[Millennial Marketing]]></category>

		<category><![CDATA[Millennial research]]></category>

		<guid isPermaLink="false">http://www.brandmercenaries.com/?p=64</guid>
		<description><![CDATA[Millennial wine-drinker attitudes were studied to see if a winery’s website would impact their: trust for the winery, perception of wine quality, and purchase intentions.

]]></description>
		<wfw:commentRss>http://www.brandmercenaries.com/2008/05/is-your-website-y-ready/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Gen Y Around The World</title>
		<link>http://www.brandmercenaries.com/2008/05/gen-y-around-the-world/</link>
		<comments>http://www.brandmercenaries.com/2008/05/gen-y-around-the-world/#comments</comments>
		<pubDate>Tue, 27 May 2008 17:41:10 +0000</pubDate>
		<dc:creator>kevin</dc:creator>
		
		<category><![CDATA[Blog Posts]]></category>

		<category><![CDATA[News]]></category>

		<category><![CDATA[Generation Y Influence]]></category>

		<guid isPermaLink="false">http://www.brandmercenaries.com/?p=60</guid>
		<description><![CDATA[

As you can see from this cartoon in the January 22, 2008 edition of the Quebec City newspaper, Le Soleil, Generation Y&#8217;s influence on culture (especially fashion) is being felt around the world&#8230;well, at least as far as Canada. 
]]></description>
		<wfw:commentRss>http://www.brandmercenaries.com/2008/05/gen-y-around-the-world/feed/</wfw:commentRss>
		</item>
		<item>
		<title>You Don&#8217;t Have to Imagine Their Underwear - Public Speaking Tips</title>
		<link>http://www.brandmercenaries.com/2008/05/you-dont-have-to-imagine-their-underwear-public-speaking-tips/</link>
		<comments>http://www.brandmercenaries.com/2008/05/you-dont-have-to-imagine-their-underwear-public-speaking-tips/#comments</comments>
		<pubDate>Sun, 25 May 2008 20:52:49 +0000</pubDate>
		<dc:creator>kevin</dc:creator>
		
		<category><![CDATA[Blog Posts]]></category>

		<category><![CDATA[Leadership]]></category>

		<category><![CDATA[Public Speaking Tips]]></category>

		<guid isPermaLink="false">http://www.brandmercenaries.com/?p=59</guid>
		<description><![CDATA[
Death is often quoted as the second greatest fear for people. While, public speaking has reigned at number one for quite some time. Although I would pick a speech over death, there was probably a time in my life when I would have seriously considered the choice. In college, Communications was my minor, but I [...]]]></description>
		<wfw:commentRss>http://www.brandmercenaries.com/2008/05/you-dont-have-to-imagine-their-underwear-public-speaking-tips/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Meeting? But I Wanted to Be Productive!</title>
		<link>http://www.brandmercenaries.com/2008/05/meeting-but-i-wanted-to-be-productive/</link>
		<comments>http://www.brandmercenaries.com/2008/05/meeting-but-i-wanted-to-be-productive/#comments</comments>
		<pubDate>Fri, 09 May 2008 20:22:20 +0000</pubDate>
		<dc:creator>kevin</dc:creator>
		
		<category><![CDATA[Blog Posts]]></category>

		<category><![CDATA[Leadership]]></category>

		<category><![CDATA[group management]]></category>

		<category><![CDATA[Leadership Development]]></category>

		<category><![CDATA[Leadership skills]]></category>

		<category><![CDATA[meeting facilitation]]></category>

		<category><![CDATA[meeting management]]></category>

		<guid isPermaLink="false">http://www.brandmercenaries.com/?p=46</guid>
		<description><![CDATA[Seven Tips for Making Your Meetings More Effective 
&#8220;Is there a doctor in the house? I am so SICK of meetings!&#8221; Sadly, this type of negative reaction to meetings is common and well deserved. Many organizations are filled with people that feel this way, even the individual leading the meeting. I once came across a [...]]]></description>
		<wfw:commentRss>http://www.brandmercenaries.com/2008/05/meeting-but-i-wanted-to-be-productive/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Sailing the Cs of Leadership</title>
		<link>http://www.brandmercenaries.com/2008/05/sailing-the-cs-of-leadership/</link>
		<comments>http://www.brandmercenaries.com/2008/05/sailing-the-cs-of-leadership/#comments</comments>
		<pubDate>Fri, 09 May 2008 20:07:29 +0000</pubDate>
		<dc:creator>kevin</dc:creator>
		
		<category><![CDATA[Blog Posts]]></category>

		<category><![CDATA[Leadership]]></category>

		<category><![CDATA[Leadership Development]]></category>

		<category><![CDATA[Leadership skills]]></category>

		<guid isPermaLink="false">http://www.brandmercenaries.com/?p=45</guid>
		<description><![CDATA[ 
When you hear Christopher Cross sing, &#8220;Sailing takes me away,&#8221; you can feel the relaxation he is singing about. Although I can not promise a constant sense of relaxation, I do promise that if you sail these Cs, your leadership duties will become easier and if we are lucky, they will become down right fun!
]]></description>
		<wfw:commentRss>http://www.brandmercenaries.com/2008/05/sailing-the-cs-of-leadership/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Shall We Play a Game?</title>
		<link>http://www.brandmercenaries.com/2008/05/shall-we-play-a-game/</link>
		<comments>http://www.brandmercenaries.com/2008/05/shall-we-play-a-game/#comments</comments>
		<pubDate>Fri, 09 May 2008 20:02:50 +0000</pubDate>
		<dc:creator>kevin</dc:creator>
		
		<category><![CDATA[Blog Posts]]></category>

		<category><![CDATA[Leadership]]></category>

		<category><![CDATA[Leadership skills]]></category>

		<category><![CDATA[leadership tricks]]></category>

		<category><![CDATA[meeting management]]></category>

		<category><![CDATA[Teambuilding games]]></category>

		<guid isPermaLink="false">http://www.brandmercenaries.com/?p=44</guid>
		<description><![CDATA[ 
Sometimes meetings can become dull and boring, almost sucking the energy and enthusiasm right from your body. Yet, doing team-building activities can take up so much time. Well, don&#8217;t you worry! The seven team-building activities below are quick and easy. The costs are nominal and will usually depend on the type and nature of the [...]]]></description>
		<wfw:commentRss>http://www.brandmercenaries.com/2008/05/shall-we-play-a-game/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Sucks Getting Old!</title>
		<link>http://www.brandmercenaries.com/2008/05/sucks-getting-old/</link>
		<comments>http://www.brandmercenaries.com/2008/05/sucks-getting-old/#comments</comments>
		<pubDate>Fri, 09 May 2008 19:56:23 +0000</pubDate>
		<dc:creator>kevin</dc:creator>
		
		<category><![CDATA[Blog Posts]]></category>

		<category><![CDATA[Leadership]]></category>

		<category><![CDATA[Leadership quotes]]></category>

		<category><![CDATA[motivation quotes]]></category>

		<category><![CDATA[teamwork quotes]]></category>

		<guid isPermaLink="false">http://www.brandmercenaries.com/?p=43</guid>
		<description><![CDATA[ 
The Bible is a great place to find quotable wisdom. One of the things I like about the Bible, is that it tells you to &#8220;think on these things.&#8221; It does not say, &#8220;read this, say to yourself &#8216;yeah, I like that&#8217; and then forget all about it in your life.&#8221; My intention with these [...]]]></description>
		<wfw:commentRss>http://www.brandmercenaries.com/2008/05/sucks-getting-old/feed/</wfw:commentRss>
		</item>
		<item>
		<title>DOH!</title>
		<link>http://www.brandmercenaries.com/2008/05/doh/</link>
		<comments>http://www.brandmercenaries.com/2008/05/doh/#comments</comments>
		<pubDate>Fri, 09 May 2008 19:44:56 +0000</pubDate>
		<dc:creator>kevin</dc:creator>
		
		<category><![CDATA[Blog Posts]]></category>

		<category><![CDATA[Leadership]]></category>

		<category><![CDATA[Kevin Kearns]]></category>

		<category><![CDATA[leader mistakes]]></category>

		<category><![CDATA[Leadership skills]]></category>

		<guid isPermaLink="false">http://www.brandmercenaries.com/?p=42</guid>
		<description><![CDATA[ 
No matter how great you are (or think you are,) you make mistakes. The good news is there is no rule that says you need to make mistakes other people have made. Instead, I encourage you to learn from the mistakes of other leaders or at least learn from mistakes you may currently be making. [...]]]></description>
		<wfw:commentRss>http://www.brandmercenaries.com/2008/05/doh/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Would You Like Some Cheese With That?</title>
		<link>http://www.brandmercenaries.com/2008/05/would-you-like-some-cheese-with-that/</link>
		<comments>http://www.brandmercenaries.com/2008/05/would-you-like-some-cheese-with-that/#comments</comments>
		<pubDate>Fri, 09 May 2008 00:08:09 +0000</pubDate>
		<dc:creator>kevin</dc:creator>
		
		<category><![CDATA[Blog Posts]]></category>

		<category><![CDATA[conflict]]></category>

		<category><![CDATA[Leaders]]></category>

		<category><![CDATA[Whiners]]></category>

		<guid isPermaLink="false">http://www.brandmercenaries.com/?p=41</guid>
		<description><![CDATA[ 
We all whine. It feels good and even has some benefits. It can release frustration and help you keep moving forward. However, whining can also be extremely detrimental. It often consumes a great deal of time and produces little new information. If left unchecked, whining may spread from one employee to another, like the flu. [...]]]></description>
		<wfw:commentRss>http://www.brandmercenaries.com/2008/05/would-you-like-some-cheese-with-that/feed/</wfw:commentRss>
		</item>
	</channel>
</rss>
